This Year’s Popular Sales Management Software

Sales management is a crucial part of any business and can go a long way in accelerating its growth. However, it can also be a significant administrative load which when mismanaged can lead to tremendous organizational inefficiencies. Whether it is managing your sales reps, hitting quota, training new reps, forecasting sales, or preparing reports, the right sales management software can be instrumental in optimizing your sales management process and making your sales team more productive.

Here we explore two of the most popular sales management software that can help your business grow:

HubSpot Sales

HubSpot Sales is an inbound marketing and sales platform that offers a range of features that can help manage the sales pipeline, deals, contacts, etc. These include a proprietary machine learning-based algorithm that helps determine when leads are most likely to engage. It lets you set reminders and can be used to send automatic personalized follow-up emails with the ability to notify you how and when a prospect interacts with your communication. Additionally, Hubspot Sales offers live chat functionality, predictive lead scoring, along with seamless integration with the free HubSpot CRM solution that lets you easily track your sales reps’ performance. Along with a learning academy that can help maximize its usage and easy integration with a range of HubSpot software.


PipeDrive is a pipeline management app that is cloud-based and can be used to automate streamline the entire sales process for small and medium businesses. Its proprietary software prioritizes high-impact deals while offering a range of statistics tools and filters to analyze the sales pipeline to find sales stages that can be improved. With a simple to use interface, it is heavily customizable and integrates well with a range of APIs such as Google Calendar, Gmail, etc. Additionally, it offers customizable reporting features and is perfect for users looking for an effective and simple tool that integrates well with the existing technology being used.

Before investing in a sales management software, give the one that you feel is the best fit for your business a try with a demo. HubSpot Sales and PipeDrive both offer free limited period trials that can offer unique insight into their functioning. Also, consider other tools that you feel would work best for your business and try out multiple options before making a decision. Make sure that whatever option you select, it integrates well with your current technology stack.